Noora Belselah

How Emirati Entrepreneur Noora Belselah Practices Shopping With Purpose

How Emirati Entrepreneur Noora Belselah Practices Shopping With Purpose

Noora Belselah wearing an Off-White shirtEmirati Noora Belselah works in the aerospace and defense sector and describes herself as an adventurous career woman who loves traveling and exploring new grounds of nature-centered inspiration. She is a hardworking entrepreneur, photography fanatic, and a healthy lifestyle guru. “Nothing comes on a golden plate, and you will always face challenges to reach where you want to be,” she says, quoting advice from her mother. She challenges the boundaries of her entrepreneurial identity as founder of Trend Over Spend, a platform that helps fashion enthusiasts source pieces without over exercising their wallets. She is also a founder of the boutique Lit Fitness Studio that offers a community of fun and fitness under one roof. “I am juggling different roles and projects; however, I believe it’s important and healthy to take time off to unwind and reset,” she says. With so many passions and potential to explore, she maintains a focused mindset by staying organized. “Ideas are easy, but implementation is hard,” she states.Noora Belselah wearing a Prada bowling shirt, Balenciaga slides, and Louis Vuitton.

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