launch

Gigi Hadid Announces the Launch Date of Her Clothing Brand, Guest in Residence

Gigi Hadid Announces the Launch Date of Her Clothing Brand, Guest in Residence

Photo: Instagram.com/gigihadid
Part-Palestinian model Gigi Hadid has revealed the official launch date of her clothing brand on social media, just a month after announcing the name of the line, Guest in Residence.

“ONE WEEK AWAY — my first-ever brand,” Hadid wrote on Instagram. “As a founder, creative director, and lover of all-things-cozy, I’m so happy to finally share that GUEST IN RESIDENCE officially launches September 7, 2022”. The new collection will include knitwear made of 100% cashmere according to the label, which will feature relaxed tops and bottom sets. Sneak peeks shared by Hadid so far show fabric swatches, mood boards, and a unique color palette that speaks to the model’s personal style which includes shades of bright orange, blue, pastels, and black. Hadid also shared the newly launched Instagram account for Guest in Residence, the bio for which reads, “Knitters. 100% cashmere. Envisioned by creative director @gigihadid.” Posted on the account alongside the brand’s logo are two new black and white portraits of Hadid, presumably wearing pieces—a co-ord set and a sweater and cardigan—from Guest in Residence.

Hadid had first hinted at the launch of the brand in a Vogue interview earlier this year. “Working on my clothing line has been incredible because it’s a different setting, where I get to be involved in team-building and designs,” she had said. “I’m just trying to be creative all the time, and keep coming up with ways that I can put that into the world in a way that touches people.” In addition to this new endeavor, Hadid will also be co-hosting Netflix’s Next in Fashion along with British TV personality Tan France. “I’m so excited about both,” Hadid had added. “We’re working with the production team right now, finalizing guest judges and episodes with the hope that the audience feels how much fun and love we’re putting into everything.”
Although this is her debut apparel collection, this is not the first time the mother-of-one has ventured into designing. Hadid formerly collaborated with Tommy Hilfiger on four collections. She also teamed up with Vogue Eyewear in 2017 on a capsule collection that was a big hit.
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Ivy Moliver Debuts Ivy Cove

Ivy Moliver Debuts Ivy Cove

Ivy Moliver has launched Ivy Cove, the seasoned designer’s take on an American accessories and leather goods brand.
“I know where I come from and of what I’m made,” said Moliver, who served as managing director and partner of Superior Leather Ltd. “I want to share a piece of my work and experience in making luxury accessories for all to enjoy. I also want to bring some of my practical travel secrets to the collections with styles that make traveling or simply going for a neighborhood stroll fun, effortless and understatedly chic.”
Headquartered in Montecito, Calif., the assortment of pieces launched in June with robust range that spans men, women, small leather goods, children’s and even pets. The brand channels a West Coast-ease mixed with functionality and features utility details, all seen through Moliver’s deep understanding of global artisans and tanneries.

According to the brand, its product are meant to be globally aware, taking into account sustainable practices. The brand is Gold Rated Italian Tannery Audited by Environmental Working Group and meets Global Organic Textile Standard Certified for its materials.
The new collection ranges from $15 to $418 and is selling on Ivycove.com and at select retailers.

EXCLUSIVE: Lily Collins Joins Cartier as Face of Clash [Un]limited Collection, Double C de Cartier Handbag

EXCLUSIVE: Lily Collins Joins Cartier as Face of Clash [Un]limited Collection, Double C de Cartier Handbag

Cartier has tapped Golden Globe nominated actress — and star of “Emily in Paris” — Lily Collins as the face of the its Clash [Un]limited collection and the Double C de Cartier handbag.
The new campaign is the next chapter for Collins and the Compagnie Financière Richemont-owned fine jewelry brand, adding her to the fold of Cartier Ambassadors, which include Jake Gyllenhaal, Troye Sivan, Willow Smith, Maisie Williams and Jackson Wang, among others.
Both as an actress and an author, Collins has a long-standing personal relationship with the brand going back to childhood. “My mom always used to wear Cartier men’s watches when I was growing up,” she mused during a Zoom interview with WWD.

“I remember loving the oversized look of it on her wrist, and then for my 18th birthday, she gifted me a watch, saying it would be with me my whole life,” the actress said, “I just have these familial memories associated with the house.”
When the call came to front the new collection, Collins said she was a bit shocked. “It felt like part of this evolution of me growing up, it felt like an organic relationship that had been with me for so many years, but I never imaged that I would officially be a part of the family.”
Launched in 2019, the Clash de Cartier collection is the maison’s cool, youthful and edgy offering with three-dimensional spike-like studs, beads and clous carré. The Clash [Un]limited capsule collection — not yet seen by the public — expands on that narrative with an assortment of limited edition jewelry creations meant to shake up the conventions of fine jewelry. The capsule, set for launch in September, will feature spiked rings, bracelets and earrings using white gold, onyx, diamonds and amethyst, as well as two high-end watch styles offering the maison’s distinctly edgy takes on a timepiece.

“When it came to expressing the duality of the Clash [Un]limited jewelry, Lily Collins was the obvious choice,” said Arnaud Carrez, Cartier’s international marketing and communications director. “Unique and committed, Lily Collins embodies a new generation of artists who dare to reveal their different sides, sometimes classic and elegant, sometimes creative, sometimes even extravagant. In summary, people who do not limit themselves.”
Collins, who dazzled in a Cartier Magnitude High Jewelry necklace and earrings that needed its own security team at the 2019 Met Gala, explained of the [Un]limited jewelry offering, “There’s this mixture of femininity and masculinity that plays off different sides of your personality and adds a pop of the unexpected into a look or a feeling….The collection is so innovative.” Now that the world is cautiously reopening and events are beginning to resume, Collins said she could see herself sporting several of the pieces she had on set while shooting the campaign.
The images, shot by American photographer Zoë Ghertner, capture Collins in an edgy and strong light with slick hair and power dressing as a complement to the spiked baubles.

Lily Collins in the Cartier Clash [Un]limited campaign. 
Zoë Ghertner

“The graphic and boldness of pieces helped dictate the feel of the shoot,” Collins explained.
The actress recently wrapped filming season two of her Emmy-nominated Netflix show “Emily in Paris,” posting an “au revoir, Paris” picture on her Instagram last week alongside fiancé Charlie McDowell. The comedy-drama series was created by “Sex and the City” creator Darren Star and, similar to SATC, Collins’ character Emily’s clothing and accessories often garner as much attention as the storyline itself. “Clothing really dictates how you stand, sit, feel, walk and to me, that has so much to do with the way in which a character moves. It bleeds into how they feel in every scene,“ she said when asked how costuming plays into her character development.

Rings from Cartier’s Clash [Un]limited collection. 
Zoë Ghertner

“Like with Emily, it’s a world of color,” the actress said. “And just like in everyday life, how our wardrobe is an extension of who we are or how we feel about ourselves, that is exactly what costumes do for the character that you play. They are the outward representation of who they are, and for an audience, clothing says so much about who [the character is], that the character doesn’t get to say in the dialogue.”

Cartier’s Clash [Un]limited campaign starring Lily Collins. 
Zoë Ghertner

Collins says the pandemic has helped her learn a lot about herself and her capabilities as a person, and shared a bit of her self-care routine.
“I write five minutes every morning in a gratitude journal,” she said. “It’s about changing your mindset. Instead of writing things down that have happened to you, or things you are nervous about in negative way, it turns your perspective around, helping you focus on the positive.“
Another go-to for Collins over the last year and a half has been podcasts. “In the pandemic, listening to podcasts made me feel a little less alone. It felt like I was socializing in my head,“ she said.

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Maria Oliver Debuts in the Exotics Market

Maria Oliver Debuts in the Exotics Market

The exotics handbag scene has a new player: Maria Oliver. The brand is rooted in Europe with ties to a tannery in Valencia, Spain.
The new brand is private about its founders, saying only that they are linked to a European family who specializes in luxury products and has been in business for more than 100 years. One executive it has named is chief operating officer Eric Schneider, who spent 10 years at Nancy Gonzalez prior to joining Maria Oliver. The brand launches with a core collection of 16 silhouettes, including top-handle bags, clutches and shoulder bags in exotic skins ranging from matte and mirror alligator, to caiman, crocodile and lizard. A brand signature is the vivid spectrum of colors, like saffron, tan, brick, fuchsia, petrol, emerald and forest green, along with metallic gold and anthracite. Prices range from $1,295 to $4,995.

The brand will debut in May with e-commerce at mariaoliver.net, but it also will be carried at retailers such as Stanley Korshak, Lane Crawford, Fifty One East and Bergdorf Goodman.
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