Italy

Parajumpers Opens First Physical Store in New York’s SoHo Neighborhood

Parajumpers Opens First Physical Store in New York’s SoHo Neighborhood

NEW YORK — Parajumpers may be based in the foothills of the Dolomite Mountains in Italy, but its history is squarely American. That’s why the outerwear brand chose New York City as the site for its first retail store.
On Monday afternoon, Parajumpers quietly opened the doors to a 2,000-square-foot store at 464 Broome Street in the heart of SoHo, a neighborhood that houses other well-known outerwear brands including Canada Goose, Moose Knuckles and Burton.

The store is part of the company’s strategy to grow its business in the U.S. where it already has a robust wholesale and e-commerce presence, according to Cristina Paulon, global marketing director and a member of the family that owns the brand.

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And the brand’s ties to the U.S. run deep. As the story goes, Parajumpers founder Massimo Rossetti was at a bar in Anchorage, Alaska, and had a chance encounter with a member of the 210th Rescue Squadron, a unit of the Alaska National Guard’s search and rescue team that parachutes into areas where there are injuries and natural disasters. They are called PJS, or parajumpers, and their motto is: “That Others May Live.”

Rossetti, who owned a manufacturing plant in Italy under the Ape & Partners SpA name, was so impressed by the airman that he created jackets inspired by their story. And those jackets were the catalyst for the creation of the Parajumpers brand.

Now 16 years later, Parajumpers has created a line rooted in outerwear with details that reference the 210th, such as the yellow parachute cord closures on its jackets and a patch sporting both the initials PJS and the motto on the shoulder.

It’s this tie to America that prompted Parajumpers to open its first store here.

“We chose New York because we have Italian spirit but American heritage,” said Justin Warren, vice president of sales and marketing for North America.

The store was designed by Stamuli, an Italian architectural firm headquartered in Stockholm that has also worked with Acne, Ganni, Tiger of Sweden, Alexander Wang and other fashion brands. 

The store features a minimalistic aesthetic with clean lines and raw materials such as natural wood and sprayed concrete. Yellow and orange tubing — a reference to the parachute cord and the brand’s signature color used on its pullers and stitching — is used to hang the jackets, while knitwear such as sweatshirts as well as accessories, including padded scarves and beanies, is housed on shelves. In addition to the apparel and accessories, there is also a variety of military-inspired bags, such as backpacks and totes, similar to those carried by the 210th.

The modular piping is inspired by the line’s design details.

Inside the main entrance is a wall of large LED screens featuring images of the brand’s fall campaign. These photos will be swapped seasonally. And the fitting rooms sport walls of natural imagery to make customers feel like they’re outdoors.

Although Parajumpers is best known for its outerwear, the brand has expanded its reach in recent years to other product categories for all seasons. Lightweight jackets for spring/summer and T-shirts, polos, shorts and swimwear will be added in the warmer months. The price range for the winter collection ranges from $350 for a sweatshirt to more than $2,000 for a down puffer.

While much of the line is unisex, there are also several women’s-specific models that have more traditionally feminine patterns and silhouettes.

The store is located on Broome Street in SoHo.

Although Parajumpers has invested a lot of energy into opening the store, Paulon said there are no immediate plans to open additional units in the U.S.

“We don’t have a huge business here,” she said of the U.S., despite selling at Nordstrom, Saks Fifth Avenue, Ssense and other retailers in North America. “But we wanted to stake our claim, and if we can be successful in our own store, it can set the tone for the business.”

Spinnaker Boutique Marks 50 Years With Giorgio Armani Pop-up Store

Spinnaker Boutique Marks 50 Years With Giorgio Armani Pop-up Store

GONE SHOPPING: In the picturesque and luxury resort sea town of Portofino, in Italy’s Liguria region, the storied Spinnaker boutique is hosting a Giorgio Armani pop-up store, running July 7 to 17.For its 50th anniversary, the luxury boutique is partnering with the Italian fashion label. The pop-up is located on the floating pier, La Gritta.
Spinnaker’s first boutique opened in 1972 in Alassio, in the Savona province, also in Liguria, by Loretta Betti. Today, the boutique is managed by Betti’s two sons and counts 15 shops between Alassio, Sanremo, Santa Margherita Ligure, Portofino and Forte dei Marmi.
Spinnaker is considered one of the most prestigious multibrand retailers in Italy.

In addition to Armani, the boutique sells clothing and accessories from Italian fashion brands such as: Prada, Gucci, Brunello Cucinelli, Dolce & Gabbana, Valentino, Versace, Bottega Veneta, Moschino and Moncler, but it also carries a selection of European and international luxury brands.

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The Spinnaker x Armani pop-up store is named “Mare Pop Up” and is characterized by distinctive marine patterns and bright summer colors. 
The floating shop also carries the new Giorgio Armani Mare beachwear collection, as well as linen dresses and silk pants and a range of accessories.
This summer, other luxury fashion brands have chosen Portofino to launch pop-up stores, beachwear collections or even take over the design of entire beach clubs.
For its annual Dioriviera beach collection, on June 1, Dior inaugurated a resort pop-up in the bay of Paraggi. The brand took over one of Italy’s most exclusive beaches, the Bagni Fiore, and installed gazebos with a temporary spa in the gardens of the Splendido hotel, the storied luxury structure in Portofino.
Moreover, Dior has opened a pop-up store in Paraggi selling ready-to-wear, bags, shoes and seasonal accessories.
Italian brand Missoni has also chosen the luxury seaside town to launch its pop-up store in the restaurant and beach club Le Carillon, customizing the area with various furnishing items, tapestries and fabrics. This marks the brand’s first step for the launch of the Missoni Resort Club project, which involves the customization of Italian and international destinations.

La Double J Takes Over Lake Como’s New Hospitality Gem

La Double J Takes Over Lake Como’s New Hospitality Gem

MILAN — La Double J has brought its vibrant prints to the Lake Como, where it debuted its first interior design project.The brand founded by journalist-turned-entrepreneur J.J. Martin took over the bar and pool area of Passalacqua, a historic estate recently turned into a luxe 24-suite retreat, which quietly opened its doors last month.
Conversely to similar, buzzy operations by other luxury players taking over hospitality facilities in strategic locations for the summer season — such as Dior’s customization of the Bagni Fiore beach club near Portofino — La Double J’s project is permanent.
A private villa since 1787 nestled in centuries-old cypress trees and olive groves, the Passalacqua property has been restored and transformed into a five-star hotel by Valentina De Santis, whose family has experience in luxury hospitality since purchasing the Grand Hotel Tremezzo — one of the lake’s most famed hotels, back to the ‘70s.

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La Double J’s takeover of Passalacqua.
Courtesy of La DoubleJ

As part of their tie-up, Martin and De Santis reimagined the poolside solarium and lounge area overlooking Lake Como with a joyful touch, as they jazzed up the space with La Double J’s colorful patterns, ranging from florals to a Passalacqua Fish motif.
Originally sourced from the archives of silk specialist Mantero, these prints were splashed on bamboo and rattan furniture, cushions, aprons and tabletop items. In addition, La Double J porcelain pieces and Murano glassware have been paired with new custom linen designs, while the retro, Dolce Vita-evoking umbrellas and sunbeds were enhanced by the juxtaposition of solid hues and the Bright Blooms print.

La Double J’s takeover of Passalacqua’s pool area.
Courtesy of La DoubleJ

Many of the items developed for the hotel — including cushions, placemats and napkins — will be available for purchase exclusively at the La Double J website starting from mid-summer 2022.

La Double J’s takeover of Passalacqua.
Courtesy of La DoubleJ

As part of its outdoor area, Passalacqua also features rose and vegetable gardens, an antique orchard, a lakeside tennis court and a private dock with the hotel’s vintage boats offered to cross the lake in style. Other services include an open-air gym in the olive grove, spa treatments in the fruit garden, yoga classes available every morning at sunrise as well as movie nights under the stars.
Standing above the village of Moltrasio, the neoclassical mansion over the years hosted prominent personalities from the music, literature, art and political worlds, ranging from Napoleon Bonaparte to Winston Churchill. The villa was built by Count Andrea Lucini Passalacqua, who worked with architect Felice Soave and designer Giocondo Albertolli to establish one of the largest estates on Lake Como.
If she opted for an eccentric touch outdoors, inside De Santis enhanced the original charm of the villa, restoring frescos and keeping every room different from the others. Suites have been set within the main historic villa, the Palazz ancient stables and Casa al Lago, which is located right on the lake. The main villa includes what is billed as the largest suite on Lake Como, a 2,700-square-foot room with lavishly decorated halls, double-height vaulted ceilings and a sweeping view of the lake.

Lululemon Is Moving to Spain

Lululemon Is Moving to Spain

Lululemon is moving to Spain. On Tuesday, the Canadian athletic apparel, accessories and retailer revealed plans to open two stores in Spain this fall, as well as a Spanish e-commerce site this summer. The move marks the company’s first European expansion since pre-pandemic times in 2019. 

Lululemon expanded its assortment to include a hike collection in June.
Courtesy Photo ASATO iiDA

​​“As a brand [that] supports wellbeing, Lululemon has a strong synergy with the active, balanced lifestyle enjoyed in Spain,” said André Maestrini, executive vice president, international. “We’re looking forward to connecting with Spanish guests through our website and at our first retail stores opening in Madrid and Barcelona. The strength of our model across product innovation, guest experience, community and culture provides a unique advantage as we introduce Lululemon to our newest market.”

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The e-commerce site lululemon.es will launch later this month, followed by two stores — one in Madrid and one in Barcelona — in September. Lululemon has nearly 40 stores across eight countries in Europe: France, Germany, Ireland, the Netherlands, Norway, Sweden, Switzerland and the U.K. Internationally, the retailer has 579 stores. 

Lululemon unveiled its first collection of sneakers in March.
Courtesy Photo Jenna Saint Martin

Meanwhile, Lululemon continues to grow, improving on top and bottom lines in the most recent quarter, despite industrywide headwinds. In April, the retailer set its sights on a $12.5 billion revenue target by 2026. At the time, company executives said it also had plans to open new stores in Thailand and Italy within the next 12 months. In addition, a second experiential store will open in Houston later this year. 
The firm is also deep in product expansion mode, releasing women’s sneakers; workout hijabs; hiking, golf and tennis apparel; bags made from mushrooms; resale, and at-home fitness, all during the pandemic. Lululemon is also the official outfitter of Team Canada (a role it will retain through 2028).
“We’re in the early innings of growth,” Calvin McDonald, Lululemon’s chief executive officer, told analysts in April.

Tech Company Stratasys Launches 3D Capsule Collection

Tech Company Stratasys Launches 3D Capsule Collection

MILAN — Israel-based Stratasys, a leader in polymer-based 3D printing solutions, has launched its first 3D fashion collection, created with the Stratasys J850TM TechStyleTM 3D printer and based on 3DFashionTM technology and in collaboration with Italian manufacturing technology industry, Dyloan.The collection, named SSY2 2Y22 Reflection Collection, is especially timely after the past two years of the pandemic, showing how technology and fashion can cooperate to create increasingly sustainable and efficient production solutions.
“We want to maximize the capacity of technology in order to revolutionize the market and make fashion and production more accessible and sustainable,” said Stratasys’ creative director Naomi Kaempfer at a presentation staged in Milan during Design Week. “In addition to collaborating with renowned fashion designers, this year we also wanted to focus on how the pandemic has impacted us, by analyzing themes such as identity, gender fluidity, race and sustainability.” Indeed, the goal of the capsule collection is to create garments and accessories that last over time and that can be worn in all seasons and will therefore reduce waste.

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Stratasys SSY2 2Y22 Reflection Collection includes collaborations with Karim Rashid, Jasna Rok Lab, Ganit Goldstein, Foræva founded by Lana Dumitru and Vlad Tenu, Assa Ashuach, Illusory Material by Jiani Zeng and Honghao Deng and fashion brand Kaimin.
Rashid created four dresses using 3D printed directly onto the fabric to reproduce a tromp l’oeil motif; Rok Lab presented four different styles of garments, each inspired by an emotion: sadness, anger, fear and happiness, reflected by the color of the garment and the positioning of the 3D print. Ashuach conceived an origami bag and shoe incorporating AI technology to collect data. The shoe is being showcased at Dubai’s Museum of the Future for the first time.

Red dress design by Jasna Rokegem and Travis Fitch.
Image courtesy

Kaempfer, who has worked with 3D printing since 2003, believes that this new way of producing clothing could be incredibly beneficial for fashion companies. “We are working with the high-end fashion market, which will be our very first real step in bringing this technology to brands.” She said the advantages “are the acceleration of the production process: thanks to this technology we are able to send the file of the garments we want to produce with the sizes and colors everywhere in the world in a matter of minutes. This way, brands will be able to completely cut shipment costs.”
Sustainability will also be one of the core values if brands will decide to adopt 3D printing as the garments will be made-to-order avoiding overstock, she concluded.

Brunello Cucinelli Designs Official Uniforms for ITA Airways

Brunello Cucinelli Designs Official Uniforms for ITA Airways

IN THE SKIES: Brunello Cucinelli has designed the official uniforms for the flight crew of the new Italian airline ITA Airways, which will be introduced starting Wednesday. It marks a symbolic date as the country celebrates Italian Republic Day on Thursday.
“The idea of this stylistic consultancy with ITA Airways certainly stems from a common vocation, which aims at transferring the style of fine Italian clothing also through the uniforms of the cabin crew, this to represent an image of Italy that is recognized internationally as the cradle of a culture inspired by beauty, art and traditions,” said Cucinelli. “All this will be achieved also through the great contribution of the medium-sized Italian enterprises that will produce them, following this new idea developed together with ITA Airways.”

The uniforms include full outfits for men and women. The latter will comprise a navy blue coat, a double breasted jacket, blue trousers and skirts, a white blouse and T-shirt, a gray cardigan and dress. In addition, Cucinelli has conceived a series of accessories such as a blue and beige scarf, a pair of gloves and a tote bag.
The men will be wearing a navy blue coat, a padded waistcoat, a double-breasted fitted suit, a shirt, a long-sleeved V-neck sweater and waistcoat. Accessories will include a blue tie and a gray one, a pair of gloves, a belt and scarf. All the products will be manufactured by an array of medium-sized Italian factories.
After historic airline Alitalia filed for bankruptcy in 2017, the new ITA Airways began its flight operations in October 2021 and will be part of a complete renovation. This will entail a renewal of the aircraft’s interior designs done by Walter de Silva, unique gastronomic proposals curated by Italian chef Enrico Bartolini and new direct flight destinations to São Paulo, Buenos Aires and Los Angeles, starting Wednesday.

Bagutta to Relaunch Under Partnership With Castor Fashion

Bagutta to Relaunch Under Partnership With Castor Fashion

MILAN — Italian shirt specialist Bagutta is to be revamped with a little help from manufacturing company Castor Fashion.According to a statement released on Tuesday, the two parties have inked a three-year partnership for “strategic consultancy” aimed at consolidating its business in Italy and propel its international expansion.
As part of the relaunch, Castor Fashion has started to support the brand’s restructuring, which included the appointment of designer Albino D’Amato to oversee the style direction.
D’Amato — who is the founder of the A.Teodoro brand and formerly served as design director at Vionnet and also worked for brands of the likes of Emanuel Ungaro, Guy Laroche, Louis Vuitton, Karl Lagerfeld and Trussardi — has already started to retool Bagutta’s designs. His first efforts for the brand will debut with the spring 2023 collection to be presented during Pitti Uomo next month.

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“Our goal is to take Bagutta back at the center of the fashion stage because behind the brand there’s a beautiful story of Italian entrepreneurship that must be protected and enhanced. In such a difficult moment on a global scale, we believe it is a duty for our industry to create a unified front and put one’s own experience at disposal of those who made the Made in Italy great,” said Castor Fashion’s founder Angela Picozzi.
“In a very difficult global context, we need to look ahead and seize the opportunities that the markets offer us,” echoed Antonio Gavazzeni, who with his cousin Andrea is part of the third generation at the helm of the family-run shirt brand.
The revamp outlined by Castor Fashion will include the implementation of a new approach to communication, both online and offline, in addition to strategies to better expand in different markets, starting with the U.S.

Castor Fashion
Courtesy of Castor Fashion

Founded in 2003, Castor Fashion is a leading manufacturing company that currently develops prototypes and production for luxury labels including Chanel Group, Giambattista Valli, Thom Browne, Proenza Schouler, and Jean Paul Gaultier, in addition to operating its in-house brand Mantù.

Italian Jewelry Brand Acchitto Expands Into Eyewear and Accessories

Italian Jewelry Brand Acchitto Expands Into Eyewear and Accessories

MILAN — In the game of billiards, the first move is called “acchitto” in Italian — and it takes a dose of courage, preparation and even luck to execute.This is how the two Italian founders, Francesca Richiardi and Elena Faccio of the jewelry brand Acchitto felt when they decided to give life to their project. In an interview with WWD, Richiardi mentioned that, “Initially we were unaware of what we were doing, Elena and I didn’t have an extensive knowledge of jewelry so we learned day by day.” Faccio agreed and added that, “We had the courage to throw ourselves into it.”

Francesca Richiardi and Elena Faccio, founders and designers of the brand Acchitto.
Courtesy image

The designers met while working at the Fendi style offices and in March 2018 the jewelry brand Acchitto was born.

“We both had a great passion for jewelry and in particular for vintage, during that moment we noticed that the jewelry market was going in two specific directions: one which was very bold and on the opposite side, minimal designs,” said Faccio. “There was something in between that was actually missing.”

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Richiardi and Faccio wanted to create a jewelry piece that could be recognizable and most importantly that would stand out, while also remaining elegant and wearable. This is why their first design was the “Il Moro Ring” (which costs from 130 to 160 euros depending on the model.) Richiardi explained that they “took inspiration from the Sicilian and Venetian moors but we completely distorted and reinterpreted them.”

“Il Moro Ring” by Acchitto.
Courtesy image

After only four years, Acchitto has already gained recognition with celebrities both Italian and international. Recently, Adele chose to wear the ‘Aequor hoops earring’ for the cover of her Spotify album. Miley Cyrus decided to rock the brand’s colorful rings, and “Euphoria” star Sydney Sweeney wore the “Aequor onde earrings” in pink. Acchitto was also spotted at the finale of “RuPaul’s Drag Race U.S.”
“In 2021 Acchitto has grown exponentially, more than we could have ever estimated and expected, it is crazy to see so many world-known stars wearing our creations. We are always pleased to see how they wear it, what they feel when wearing it, also because each piece is designed to be worn differently,” continued Faccio.
Indeed, thanks to a special mechanism that has been patented by Richiardi and Faccio, the rings can be customized according to the customer’s request — making them unique and to be kept and collected over time. Faccio explained that, “The rings can be screwed and unscrewed back, in this way the client can choose even two different ‘heads’ with one base. It took us almost one year to finally come up with the perfect mechanism.”
Right now, Faccio and Richiardi are expanding their collection with accessories through the recent launch of a collection of sunglasses and belts for the summer 2022 season.
The sunglasses are made in four different acetates: black, tortoiseshell brown, purple and pearly white, with gradient lenses and with the shimmering A logo which is colored according to the model in gold, fuchsia or green and retail at 190 euros on Acchitto’s official website. Besides Acchitto’s website, the brand can also be bought on Yoox and at Gente Roma’s physical store in Rome.

The Acchitto series one sunglasses in white.
Courtesy image

“We realized that seasonality does not work with jewelry, waiting six months for a product also tends to penalize the customer’s request,” observed Faccio. “By launching smaller collections or capsules throughout the year, on one hand, it helps us a lot on a creative level and on the other hand, it brings us closer to the customer.”

This is why the two young designers plan to amplify even more the brand by creating shoes, bags and clothing collections, even through collaborations with other fashion labels.
“We want to grow and create an ‘acchittable look’ and not just jewelry, of course we always want to maintain this connection between us and our final customer, which makes Acchitto so desired,” Richiardi concluded.

Homo Faber’s Sophomore Edition Opens Venice’s Season of Art

Homo Faber’s Sophomore Edition Opens Venice’s Season of Art

MILAN — Homo Faber has officially kicked off the season of arts in Venice.At its sophomore edition, the cultural event celebrating craftsmanship in all forms opened on Sunday, offering a compelling showcase for tourists and local visitors in the leadup to the city’s Biennale Arte, slated to run April 23 to Nov. 27.
Running through May 1, Homo Faber champions artisanal talent by showcasing a variety of materials, techniques and skills through live demonstrations, immersive experiences and handcrafted creations displayed across 15 exhibitions, all staged at the majestic spaces of Fondazione Giorgio Cini on the island of San Giorgio Maggiore.

Fondazione Giorgio Cini on the island of San Giorgio Maggiore.
Courtesy of Fondazione Giorgio Cini

The event is organized by the Geneva-based Michelangelo Foundation nonprofit established by Compagnie Financière Richemont’s chairman Johann Rupert and Italian entrepreneur Franco Cologni with the mission to promote, encourage and preserve fine craftsmanship in different fields.

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In particular, this edition celebrates European and Japanese talents and the interconnections between the two countries through shows conceived by 22 renowned curators and designers. These include architects Michele De Lucchi and Stefano Boeri, museum director David Caméo, American director and visual artist Robert Wilson and fashion exhibition designer Judith Clark, among others. 

Homo Faber’s curators.
Courtesy of Michelangelo Foundation

Titled “Details: Genealogies of Ornament,” Clark’s show spotlights 15 luxury houses encompassing Alaïa, Hermès, Cartier, Buccellati, Piaget, Jaeger-LeCoultre, Vacheron Constantin, Van Cleef & Arpels and Serapian, to name a few.
Staged in a venue that formerly housed a nautical school, the exhibition flanks precious objects — ranging from kimonos and leather pieces to jewelry and watches — to artisans at work, who offer a live demonstration of their skills and a behind-the-scenes look at the different manufacturing processes.

Italian Emerging Brand Abse-èl Beefs Up Distribution, Beauty Offering

Italian Emerging Brand Abse-èl Beefs Up Distribution, Beauty Offering

MILAN — Italian emerging brand Abse-èl is marking its sophomore year with ambitious plans, including an expansion of both distribution and offering.The brainchild of Italian creatives Davide Mattiucci, Giuseppe Di Bartolomeo and Ludovica Barlafante, the label has garnered attention for its fresh mix of ready-to-wear, accessories and beauty products — a powerful trifecta that mirrors the professional experiences of each of its founders.
Mattiucci is a fashion designer who worked for 12 years at Blumarine; Di Bartolomeo has extensive experience in accessories design, and Barlafante is a well-known makeup artist.
The trio decided to join forces to launch a contemporary brand that instead of focusing on a progressive brand extension, could immediately express a uniform message of femininity — the name of the brand is a play on the words “absolute” and “elle” — through their individual skills.

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Debuted last year with the spring 2022 collection, the label is distributed by Milan-based showroom Studio Zeta, which is helping the brand to boost its international footprint.

A look from the Abse-èl spring 2022 collection.
Courtesy of Abse-èl

Already available at retailers in Milan, Naples, Venice, Capri, Moscow and Ibiza — where the company is also eyeing the opening of a pop-up store for the summer season — with the fall 2022 collection the indie brand doubled its doors to reach 20 retailers — including new ones in Russia despite the ongoing war in Ukraine.
But, given the conflict with Ukraine, the company is now focusing on Asia, where the label is resonating with consumers, especially with Chinese buyers. To further build on this interest, the company plans a sales campaign in Shanghai, with the goal to enter the market with the fall collection and consolidate its presence with the spring 2023 season.
“Our product is very much in tune with the Asian market not only for its shapes, but the element that is getting most of the positive feedback is the strength of the colors in our collections,” Mattiucci said.
Through a key focus on knitted pieces that guarantee body-con silhouettes, enhanced by cropped lengths and cutouts, the apparel range embraces a palette spanning from white and black to vibrant tones of fuchsia, lime, turquoise and yellow. Accessories add to the chromatic sensibility through geometric handbags and belt bags in metallic and mirrored effects.

The Abse-èl fall 2022 collection.
Courtesy of Abse-èl

The label’s graphic, minimal logo intertwining two Ls to create a rectangular shape further contributes to the colorful vibe, as it is often introduced in contrasting tones.
The logo also appears as a metal buckle on bags and on the silver packaging of the beauty range, which for the moment includes only lipsticks in three shades.
Distribution of all three categories has been the same, but Mattiucci said the company plans to tweak that strategy to enable the beauty part to expand in perfumeries as well as in other markets. For instance, he noticed that this category is driving consumer interest in the Middle East.

The Abse-èl lipstics.
Courtesy of Abse-èl

In sync with this vision, the brand is working to significantly beef up the cosmetics collection with other makeup products and a fragrance, with the ultimate goal of better competing in perfumeries and enhancing its presence on store shelves.

“The idea is to be ready with the full range for Christmas and the holiday season,” Mattiucci said.
Meanwhile, Abse-èl is to launch its online store at the end of the month, which will showcase all product categories. While lipsticks retail at 30 euros, the brand’s rtw is priced between 300 euros and 690 euros. As for accessories, the average price for bags ranges from 480 euros to 550 euros, while footwear retails for 350 euros to 700 euros for next season’s over-the-knee boots.

A look from the Abse-èl fall 2022 collection.
Courtesy of Abse-èl

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