Valentino’s vibrant color, Pink PP powerful, playful, and so pretty—seems to have become a favorite this year. So strong is its appeal, that the Italian fashion house’s cheerful palette, the brainchild of Creative Director Pierpaolo Piccioli, has taken over the globe, showing up everywhere from the streets of Paris to the glossy windows in the Middle East.
And now, Valentino has one more milestone to celebrate. This season, the brand has announced the re-location of its Jeddah boutique, which is now located in the heart of Al Andalus District, one of the kingdom’s most exciting shopping spots. The new space houses, of course, the iconic Valentino Pink PP Collection. What’s more, the new Valentino store now offers not just women’s wear, but also a vast selection for men.
To mark the special moment, Saudi Arabia’s very own Rawkan Binbella is now seen in a special Vogue Arabia video, walking the dreamy streets of Paris in some of Valentino’s most-loved looks in deep ebonies and bold Pink PP. Pierpaolo Piccioli’s pink bounces off the screen as Binbella struts through the city of romance in slouchy coats, oversized parkas and Valentino Garavani Pink PP sneakers, all contrasted with Valentino’s sleek black staples, perfect for the end-of-year chill. As he explores the streets of Paris, Binbella takes us on a special journey with his words, which echo the powerful sentiment behind Valentino’s latest collection. “Freedom is not the lack of obligations,” says the actor, “It’s the power of choosing your own individuality.”
Truer words have never been spoken. Watch the complete video now!
Talent: Rawkan BinbellaDirector: Nicole Lily RoseDirector of photography: Cheyne Tillier-Daly Editor: MG FabreSound engineer: Thibault NguyễnStyle: Gaultier Desandre NavarreGrooming: Frédéric KebbabiProducer: Danica ZivkovicProduction coordinator: Rama NaserLocal production: Gaëlle Bijani at RumeurCamera assistant: Edward Wendt